Did you know that lately, almost all agricultural practices around the world are being integrated with technological advancements? Yes, this is to ensure that yield, efficiency, and sustainability in farming practices, research and development, and production are increased and improved. 

Agtech companies and businesses offer services to farmers in reducing waste, making proper decisions, and improving the use of resources in sustainable farming. The integration and use of technology for farming and agriculture are, but not limited to – Machine Learning, Automation, Artificial Intelligence, Sensors, Data Analytics, and Indoor/Outdoor Farming Equipment. 

Such organizations offer their support and promote the addressing of global environmental challenges such as Climate Change, Global Warming, Food Insecurity, Overpopulation, and Shortage of Natural Resources like land, water, and air, etcetera. 

Every day, there are different and unique innovations and solutions being manufactured or developed to address specific problems so that our present and future generations can have a bright, clean, green, safe, and healthy future. Driving toward the main goal of a sustainable Earth and living, AgTech industries are paving the way enabling environmental and economic sustainability in regenerative agriculture. 

Therefore in this article, we will be uncovering interesting insights into an AgTech company located in Denmark, Europe. At Agreena – a platform that has been co-founded by women-led AgriTech pioneers and entrepreneurs – Julie Koch Fahler and Ida Boesen, alongside Simon Haldrup. Agreena is an AgriTech that helps farmers, corporates, agrifood businesses, governments and NGOs, and financial institutions to “profitably transition to regenerative practices and for companies to reach their sustainability goals”.

Female Founded. Farmer Focused. Future Forward:

The co-founders of Agreena are Julie Koch Fahler and Ida Boesen, alongside Simon Haldrup. The company was founded and established in the year 2018 and is located in Copenhagen, Denmark. Agreena is women-led with 60% of its management being female. Julie Koch Fahler (COO) and Ida Boesen are co-founders alongside Simon Haldrup (CEO).  

Ida Boesen has a Bachelor’s Degree in International Business and a Master’s Degree in International Marketing and Management, both from the Copenhagen Business School in Denmark. The co-founder started her career as a Student Brand Manager at Red Bull. She further worked as an Intern at the Ministry of Foreign Affairs of Denmark, a Project Management Officer at Carlsberg Group, a Commodity Trader, and a Senior Global Marketing Manager. 

Julie Fahler has a Bachelor’s Degree in Business and Marketing Management from Copenhagen Business School and a Master’s Degree in Digital Business from Hyper Island. Before Agreena, the co-founder and COO worked as a Production Assistant, an International Market Development Director, and a Consultant in companies such as CPH:DOX, Ve Global, and IMPACT. 

Sharing the same vision of “enabling environmental and economic sustainability through regenerative agriculture practice”, Julie and Ida along with Simon at Agreena, established the integration of technology such as artificial intelligence, machine learning, MRV technology, and financial reward schemes (Carbon Credits), placing farmers at the forefront of agriculture and farming practices while aiming to “make every hectare count”, with the transition from conventional to regenerative agricultural solutions and practices. 

About AGREENA:

Store Carbon, Restore Soil, and Harvest the Benefits. This is the sustainable initiative taken by Agreena. The co-founders – Julie, Ida, and Simon came up with the idea and concept for a regenerative agriculture solution taking innovation, practice, technology, research, and development to the next level. 

To establish “tomorrow’s sustainable agriculture system a reality today” – Agreena fights climatic changes while protecting its fields and farms by capturing, storing, and retaining carbon emissions in the ground. This is carried out to make the soil healthier with climate-resilient agriculture practices. Keeping the air clear from polluting greenhouse gas emissions, Agreena enforces a financial reward scheme called Carbon Credits for farmers, corporates, agrifood businesses, governments and NGOs, and financial institutions to encourage this type of sustainable agriculture system and practice. 

The financial reward scheme – Carbon Credits enables clients and users to contribute to a net-zero goal on purchasing these credits. Carbon Credits are simple tradable offsets of reduced greenhouse gas emissions, where one Carbon Credit equals one ton of CO2 emitted from the soil or reduced from the air. Clients and users are allotted a certain number of Carbon Credits, from which the difference in the CO2 offsets can be sold to another client/company/user as an extra gained profit and to also aid in promoting a sustainable regenerative agriculture system.

Agreena’s carbon farming under regenerative agriculture helps farmers with high-quality carbon credits, brings in extra income from selling said credits and offers a farmer-friendly contract agreement with the company. To aid agrifood businesses by sustainable supply chain management, and for corporates by purchasing high-quality carbon credits, achieve Beyond-Value-Chain Mitigation (BVCM) goals, data insights into decarbonizing supply chains, and document sustainable regenerative transitions. To aid governments and NGOs, verification and incentivizing sustainable outcomes with innovation in AgriTech like – ML, AI, and MRV Technology and to aid financial institutions, decarbonizing portfolios ensure that Carbon Credits properly represent stored carbon with field-level insights and end-to-end traceability.  
Today, Agreena is the #1 European Soil Carbon Programme and has over 18 growing markets where 60% of the management is women-led. With over 1,000+ participants/clients wherein 2,000,000+ hectares of land are under Agreena’s sustainable regenerative agriculture system, around 13,000,000 euros have been paid to farmers for their active involvement, thus building a scalable impact for farmers and the climate.