Cafler: Ricard Guillem’s Impact in the Reinvention of UK’s Automotive Industry
The rise of millions of entrepreneurs of all ages has been taking up space in all types of industries on a global scale, every single day. Creating and leaving impacts through their innovations and ideas, the Founders, Innovators, Makers, and Revolutionists pave a path in the various industries present and give back to the people and the world with their products and services.
Hailing from Barcelona, Catalonia, Spain, a 16-year-old boy had the vision, goal, drive, and inspiration to leave a substantial mark in The United Kingdom’s Automotive Industry. Ricard Guillem, being very familiar with the automotive industry due to his family working in the sector for generations, had noticed that when owning any vehicle, the maintenance and ownership of it requires a lot of mechanical and physical care and effort with the aims to prolong its longevity in all aspects.
Therefore, with a lot of research and understanding, the young entrepreneur studied the various technological solutions that were already available in the market and came up with an idea to create an innovative platform and app that provides all of the required care, help, and services with the aims to make the owners better manage, maintain and care for their vehicles in their day-to-day life and needs.
CAFLER’S Creation and Focus:
Cafler – was brought into existence in the year 2021, and was founded by Ricard Guillem. The start-up was founded alongside yet another inspiring, hard-working, and talented businessman – Iñigo Diego. With the consistent efforts applied, sacrifices made and with good time, Ricard Guillem and Iñigo Diego, came through with their aims and visions which led them to reach the skyline.
Basing their priorities on providing a seamless and easy yet first-level client experience to the people, the number of services that are being offered follow these criteria – Comfort, Low Prices, Trust and Transparency, Selection and Personalised Services. Upholding these criteria strongly, the founders of Cafler have built the platform and seen to it that it is accessible globally. To kickstart their platform, the main drivers and motivators that were behind Cafler’s huge success in the industry and country, are as follows – Ambition, Speed, Responsibility, Purpose and Impact.
With more than 100,000 services being provided by Cafler while working with more than 750 partner brands and companies such as – Tesla, Renault, Turo, etcetera, establishing their growing presence in over 3 countries – Spain, France and the United Kingdom and counting, as well as operating actively in over 8 cities – Valencia, Barcelona, Madrid, Paris, Lyon, London respectively and more. With many more branches aiming to be opened in other countries for a wider reach and engagement of their services offered, the co-founders are growing and moving up the scale and market positively.
“Our operating system technology is designed to make life easier for vehicle users, empowering local economies, and providing a robust foundation for small and medium-sized businesses (SMBs) to thrive.” – Ricard Guillem’s response to how Cafler contributes to building a better future for the people, at the Valencia Digital Summit 2023 (VDS).
Some of the various services that Cafler offers and provides the people with are as follows – Ministry of Transport Tests (MOT) from the comfort of their homes, Workshop and Maintenance, Tyre Changes, all kinds of Vehicle Washes, Paperwork, Car Parking, Valet Services, Moving or Transfering of Vehicle to different locations, Refuelling, Tow Truck Services and more. They provide modes of contact on their platform and app so that they can be reached and contacted easily, making their services user-friendly, accessible, and affordable. Cafler has generated more than 10 million euros since its establishment.
Concerning Innovation in the Automotive Sector, a now 19-year-old Ricard Guillem – was deemed as one of the many young and rapidly growing entrepreneurs in The United Kingdom due to his visions for an industrial transformation. A delegate of Spain to the United Nations and won the National Entrepreneur Award over by the Scientia Foundation. A vision for creating a radical reinvention, the young entrepreneur’s ideas and efforts have provided a path that has further led to a rise and growth with the use of Automotive Technology. Hence, Cafler has shaken and disrupted the industry, so that its founders could reinvent a sector so that better help could be given to the people in several services offered and curated specifically to their requirements and needs.